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How to Lead After a Legend
Itâs tough as a new CEO to fix a troubled company suffering under a legacy of misleadership, as Meg Whitman is about to learn at Hewlett-Packard. But itâs even tougher to follow in the footsteps of an iconâa leader who didnât just win big with the company, but changed the game in the industry.
Just ask James Parker, who took over at Southwest Airlines after the larger-than-life Herb Kelleher, and stepped down after three underwhelming years. Or ask Jeffrey Immelt, who has spent a decade as CEO of General Electric, but still canât escape the shadow of Jack Welch, Fortuneâs âManager of the Centuryâ for the 20th century.
So itâs fair to say that Tim Cook, Steve Jobsâs successor at Apple, is stepping into the toughest job imaginableâtaking over for everyoneâs choice as âManager of the Centuryâ for the 21st century. How should Cook lead in the footsteps of such a legend? Over the weekend, The Washington Post asked me to write about that question. You can find my answer, in the form of an essay, here.
How HP Lost the “HP Way”
Really, Hewlett-Packard? This is whatâs become of the company of Bill and Daveânot just the founders of HP, but the founding fathers of Silicon Valley? Three CEOs in six years. Two of those CEOs who embarrassed themselves with pathetically inept campaigns for elective office. The other CEO who managed to get tossed out of his job by virtue of his (still largely unexplained) fascination with a B-level (and thatâs grading generously) actress. Not to mention boardroom soap operas, front-page ethics scandals, and more changes of direction than a surfer in a hurricane.
Itâs hard to argue with the assessment of Thomas Perkins, the legendary venture capitalist and a former HP director (who has hardly covered himself in glory during this mess), who told the New York Times back in August: âI didnât know there was such a thing s corporate suicide, but now we know that there is. Itâs just astonishing.â
Here's my take for HBR on the "astonishing" decline of Hewlett-Packard, which has been reposted on Bloomberg BusinessWeek as well. Great debates on both sites! How would you fix HP?
Why Steve Jobs Matters to You
All sorts of commentators are asking all sorts of questions about the resignation of Steve Jobs as CEO of Apple, Inc. What does it mean for the companyâs future? What does it means for the stock price? What does it mean for the computer industry, the music industry, and the media industry?
All fine questions, to which I would add one more: What does it mean for you? Or, to put it another way, when you see the outpouring of affection, respect, and admiration for this one leader, an outpouring of emotion that I canât recall for the departure of any other businessperson or technologist, isnât it natural to think about your own eventual departure, the legacy youâll leave behind, the ways in which your career will be remembered?
Few of us have the chance to achieve 1/100th of what Steve Jobs has achieved. But all of us can look at his body of work, and the reaction to that body of work, and use it as an opportunity to ask more of ourselves as leaders and innovators with a chance to make a small positive difference for our industry, our customers, and our colleagues.
Here's my latest post for Harvard Business Review.
The Great “Great People” Debate
My HBR posts on "Why Great People are Overrated" continue to kick up some dust. This morning, the NPR program "Here and Now" devoted a 14-minute segment to an interview with me on the battle for talent in Silicon Valley, and my reservations about what's going on.
What a fun time-- a serious topic, but lots of laughs too. You can listen to the segment here. The interview starts at the 5:30 mark.
Creative Explosion–Lessons from the Fringe
This has been an explosive summerâmarkets in turmoil, cities in flames, politics in meltdown. So itâs a relief to enjoy and learn from an explosion of a different sortâthe explosion of creativity taking place this August in Edinburgh, Scotland, at the renowned Edinburgh Fringe Festival. The festival, a one-time icon of artistic rebellion, is now the largest arts gathering in the world. It is also an entertaining case study in the power of grassroots innovation and open-source creativityâa positive symbol of how unchecked human energy, shaped by a few simple rules, can unleash truly amazing results.
Here's my take on how "The Fringe Beats the Mainstream," on my HBR blog.
How Do You Know a Great Person When You See One?
In the still-raging debate over my two HBR posts about why âGreat People Are Overrated,â the one (and perhaps only) question that went under-discussed might be the most important question of all: How do you know a great person when you see one? In other words, is âgreatnessâ purely a matter of raw brainpower and technical virtuosity, or is it impossible to discuss individual talent without thinking about the team, the enterprise, and the very mission of the organization?
Here, then, is the final installment in my Great People Trilogy for HBR, designed to help you answer that question. Join the discussion!
Are You “Humbitious” Enough to Lead?
The folks at the esteemed Leader to Leader Institute publish a quarterly journal called, not surprisingly, Leader to Leader. What is surprising is that they saw fit to ask me to write an essay on what it means to lead in a world where nobody alone is as smart as everybody together.
Well, the Summer 2011 issue out, and it includes my essay. You can read it on the Web here.
Overrated, Part II
Iâm pleased, although not surprised, by the incredible wave of reactions to and comments about my post, âGreat People Are Overrated.â (Iâm also not surprised by the vitriol and personal nature of some of the barbs aimed at meâthat seems to go with the territory whenever you question an article of faith among the Web startup crowd.)
My guess is that the post touched a nerve because it touched on one of the great dividing lines in our business culture today. As members of an economy, a society, and a collection of companies, all of us are engaged in a conversation (sometimes explicit, mainly implicit) about what makes the world go âroundâindividual brilliance or group genius, self-possessed superstars or well-rounded teams.
This is not a strictly either-or choice, of course. Even the best groups have stars, and not all stars find it hard to work well with others. But there remains the question of balance, priorities, even business mythology. If weâre building a company, what sorts of people do we want to recruit? If weâre paying our people, what sorts of contributions and behaviors do we wish to reward? If weâre thinking about our country and society, what kind of outcomes are we comfortable with, in terms of wealth and income distribution? Ultimately, are we fielding a team, or assembling a collection of individuals?
To get a sense of my answers to those questions, check out my new post on HBR, "Great People Are Overrated (Part II)."
Great People Are Overrated
Last month, in an article in the New York Times on the ever-escalating âwar for talentâ in Silicon Valley, Facebook CEO Mark Zuckerberg made a passing comment that has become the entrepreneurial equivalent of a verbal tickâsomething thatâs said all the time, almost without thinking. âSomeone who is exceptional in their role is not just a little better that someone who is pretty good,â he argued when asked why he was willing to pay $47 million to acquire FriendFeed, a price that translated to about $4 million per employee. âThey are 100 times better."
Zuckerbergâs casual calculation reminded me of a conversation with Marc Andreessen, the legendary cofounder of Netscape, and now one of Silicon Valleyâs most high-profile venture capitalists. âThe gap between what a highly productive person can do and what an average person can do is getting bigger and bigger,â he told Polly LaBarre and me for our book, Mavericks at Work. âFive great programmers can completely outperform a thousand mediocre programmersâŚâ
Now, I admire what Mark Zuckerberg has built, and I consider Marc Andreessen without peer as an entrepreneur and a thinker, but do we take seriously what these two Silicon Valley giants claim about talent? If you are building a company, would you prefer one standout person over one hundred pretty good people? If you were launching a technology or developing a product, would you rather have five great engineers rather than one thousand average engineers?
Have we become so culturally invested in the allure of the Free Agent, the lone wolf, the techno-rebel with a cause, that we are prepared to shower millions of dollars (maybe tens of millions) on a small number of superstars rather than a well-assembled team that may not dazzle with individual brilliance, but overwhelms with collective capability?
Check out my answers in my latest blog post for HBR. Join the discussion!


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